why-us

Why AXIOM

A retinoid that works without the six weeks of peeling. We published the trial.

0.5%

Encapsulated retinaldehyde, released over eight hours

2

Ingredients in the actives list. Nothing else does anything

86%

Reported no irritation at week four*

*Étude indépendante, Laboratoire de Turku, décembre 2025

*Étude indépendante, Laboratoire de Turku, décembre 2025

Why HALDE

Made where the water is. Bottled forty minutes from the source.

3°C

Water temperature at the intake, year round

48h

From bottling to the warehouse

40 min

From the North Atlantic intake to the bottling line

6

Ingredients. Seawater is the first one

0

Silicones, sulphates or added fragrance

Why CINQUIÈME

The same juice, in a bottle you keep. Refills cost a third of the first purchase.

22%

Perfume concentration. Extrait, not eau de parfum

1/3

What a refill costs, against a new bottle

9

Materials in the formula, all listed on the box

*Étude indépendante, Laboratoire de Turku, décembre 2025

*Étude indépendante, Laboratoire de Turku, décembre 2025